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Videos

Brands Connect: The changing role of the insights function and job description

Debuted at the ESOMAR Insights Festival 2020, our Brands Connect series continues with its next episode exploring with insights leaders working within brands and research using organizations the opportunities and challenges they see for their...

Catalogue: Brands Connect Series
Authors: Michelle Gansle, Begonia Fafian
Companies: Mars Wrigley, The Coca-Cola Company
October 28, 2020
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Citation

Gansle and Fafian (2020a, October 28). Brands Connect: The changing role of the insights function and job description. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/brands-connect-the-changing-role-of-the-insights-function-and-job-description


Magazines

Research World (January 2005)

Our mission will remain to keep on improving in our work and to continue to improve. Always better. Making the difference. That includes 2005 as well. We will continue to raise issues that help to shape the discussions about, and the reputation of...

Catalogue: Research World 2005
Author: ESOMAR B.V.
January 1, 2005
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Citation

B.V., E. (2005a, January 01). Research World (January 2005). ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/research-world-january-2005-


Magazines

Research World (June 2004)

It is of course not true that a market researcher does not dare to say what he does if he is being asked about it. But what if he were to say that he works in a fantastic industry? That he makes an important contribution to decision making in...

Catalogue: Research World 2004
Author: ESOMAR B.V.
June 1, 2004
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Citation

B.V., E. (2004a, June 01). Research World (June 2004). ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/research-world-june-2004-


Magazines

Research World (February 2004)

The presentation of research results apparently tends to become more problematic when it is about polling and opinion research, that is to say pre-electoral surveys and research concerning political issues. To an increasing level, the results are...

Catalogue: Research World 2004
Author: ESOMAR B.V.
February 1, 2004
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Citation

B.V., E. (2004a, February 01). Research World (February 2004). ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/research-world-february-2004-